Guest
The webinar will focus on the European Communication Monitor (ECM), a long-standing and extensive study in the professional communications sector, conducted for 15 years across nearly 50 European countries. The ECM 2023 report identifies five key areas that will shape the future of strategic communication and need specific attention, based on the empirical data and current research which has been additionally evaluated. In the webinar, the researchers will summarise the key insights from their longitudinal research and discuss its implications for education, research, and industry practice. Speakers: Professor Dr Ralph Tench, Leeds Beckett University, UK Prof. Dr. Dejan Verčič, University of Ljubljana, Slovenia Stephen Waddington, Wadds Inc., UK
