FigBrew: Reflecting On A Year Of Figma AI Explorations with Gus Griffin

Researcher Gus Griffin recently completed one year on artificial intelligence work at Figma. In this conversation with Figma’s Head of Insights, Andrew Hogan, Gus walks through AI feature fatigue, what people really want from artificial intelligence, and how his anthropology background helps him do his work. #design #research #artificial intelligence 00:00 - Introduction 03:50 - AI Feature Fatigue: Overblown or Underestimated? 07:32 - Reimagining Product Development in the Age of AI 09:40 - Expectations vs. Reality in AI 17:50 - The Importance of Deep Collaboration in AI 23:04 - Innovating at the System Level vs. Adding AI at the Feature Level 30:28 - How Gus’ Background Helps Him Think Bigger About AI ____________________________________________________ Find us on ⬇️ X (formerly Twitter): Instagram: LinkedIn: