Guest
The new advertising campaign for Lurpak launched 16 February 09, created by Wieden Kennedy London. Continuing to demonstrate that taking your time over good quality, simple ingredients pays; the new Lurpak campaign sets out to inspire people to make the most of their Saturday morning and cook up a homemade feast. The media and creative strategy have been woven together: media has been bought only on Thursdays, Fridays and Saturday mornings - in antipation of the Saturday breakfast to come.
