1963 Chevrolet Impala 409 425HP Convertible - Muscle Car Of The Week Video Episode 327 In 1963, Chevrolet was hitting home runs with cars like this awesome 425 HP 409 Impala. The trouble was, GM had over 50 percent of the market, and the government was threatening to break the company into pieces for violating antitrust laws. So Chevrolet was tasked with selling LESS cars to stay in good legal standing. How did they do it? Well, they canceled factory backed racing programs, for one. 1963 Chevrolet NASCAR race cars had already been built for the ‘63 season, so they still ran, but the support from GM was going away. But that didn’t make the ‘63 Impala any less of a cool car. “Clean cut as a jewel, smooth-riding as a jet”. Those are the words Chevrolet used to describe the new 1963 Impala, and they were right on the money. Impala has long been the flagship Chevrolet, being offered with all kinds of luxury options to make the cars stand out. This one, however, goes the other wa
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