Мастер-класс Decision mapping : что мы должны знать о покупателях в B2B

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Мастер-класс Бялого Михаила: О чем говорили - ICP (Ideal Customer Profile) — описание идеального клиента для вашего бизнеса - Кто и как принимает решение о покупке в B2B - Что мы должны знать о лестнице Ханта в разрезе нашего продукта - Customer Journey Map в B2B - B2B персона- что мы должн знать о клиенте? - Причины отказов в B2B - Что является положительным решением в B2B сделке? - Схема работы компаний со стартапами

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