Встречайте расширенную версию нашумевшего ролика про Чикен Шейк от Макдоналдс! For english-speaking audience: Leo Burnett Moscow was asked to come up with a campaign for McDonald's Russia to launch a new chicken snack called Chicken Shake. To enjoy it: open the bag, add some spices, close the bag and shake it well to spice up the chicken. Its japanese roots (Shaka Shaka Chicken was previously launched in McDonald's Japan) and interactive way of consumption have inspired us to shoot a spoof of a japanese ad in hope to break the clutter. Please do not watch it more than 42 times in a row. Thanks.
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