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“To see and understand the countryside is a crucial part of moving towards a more livable future for everyone,“ says coder, artist and organizer Xiaowei R. Wang. They've observed that some of the most careful, thoughtful innovation is happening in the world's rural communities, like Chinese chicken farmers using biometrics tracking and blockchain to improve supply chain transparency. In this talk, they advocate for a new perspective on the countryside: not as places lacking in tech or digital media literacy but as centers of humble innovation that emphasize community and sustainability. If you love watching TED Talks like this one, become a TED Member to support our mission of spreading ideas: Follow TED! Twitter: Instagram: Facebook: LinkedIn: TikTok: @tedtoks The TED Talks channel features talks, performances and original series from the world's leading thinkers and doers. Subscribe to our channel for videos on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. Visit to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more. Watch more: TED's videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy (). For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at
