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Jim Kalbach - Mapping Real World Experiences (Enterprise UX 2018)

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UX mapping can be applied to so much more than design work. Jim Kalbach, Head of Customer Experience at MURAL, talks about how UX mapping became integral in changing the minds of former members of some of the most dangerous hate groups in the world. Join us at the next conference, June 3-5, 2019 in San Francisco, California:

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