Black&White PR #78 Маркетинг подарков Андрей Дегтяренко и Ника Зебра

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9 Jun 2015

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- Почему “сувенирка“ - некорректное название для промо-продукции? - С кого начался рынок маркетинговых коммуникаций в России? - Тренды на рынке промо-продукции. - Как измерить эффективность от брендированной продукции? - Что и как надо оформить, чтобы продукт попал на стол топ-менеджеру?

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