How U.S. Olympic Champion Shaun White Built His Brand | Connections Ep. 18 | Salesforce

For Shaun White, customer connection carries the same thrill as his latest gold-medal winning trick. The three-time U.S. Olympic snowboard halfpipe champion has spent a lifetime observing every detail that goes into defying gravity. Now, he wants to share his expert knowledge in product design with everyone on the mountain through his new snowboard brand WHITESPACE. See how Shaun has built his brand since childhood and how those little details became a big dream. #Salesforce #Connections Watch more episodes of Connections on Salesforce : Connections: CMOs are saying “so long” to long-standing marketing playbooks. See how they’re shaking things up in this digital-first world. Join Salesforce President and CMO, Sarah Franklin, as she chats with digital leaders about how to create more powerful connections with your customers. Subscribe to Salesforce: Learn more about Salesforce: Website: .