Gimmick / Mimenglish

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18 Oct 2024

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GIMMICK When you start a new business, you need a gimmick. When I opened my store, I rented a monkey. People drive a hundred miles to see a monkey, two hundred if he’s wearing a suit. GIMMICK /ˈɡɪmɪk/ - something that is not serious or of real value that is used to attract people’s attention or interest temporarily, especially to make them buy something (замануха, рекламный ход для привлечения клиентов, фишка, прибамбас) Вариант перевода: Когда начинаешь новое дело, нужна замануха / рекламный ход. Когда я открыл свой магазин, я взял напрокат обезьянку. Люди едут сто миль, чтобы посмотреть на обезьянку. Двести, если она в костюме. 🎬 That ’70s Show

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