How to Track Events with Google Analytics 4 and Google Tag Manager // Google Analytics 4 Events

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23 Nov 2020

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When Google Analytics 4 was introduced, it was announced as the event-based analytics tool where everything is an event. A pageview, a purchase, etc. And there are many things to know about them that eventually materialized into this video tutorial. In today's video, I will show you how to track events with Google Analytics 4 and Google Tag Manager. This tutorial will show: * What events are tracked in Google Analytics 4 automatically * What is Enhanced Measurement in Google Analytics 4 * How to track reco

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