PUMA x CAREAUX GLOBAL LAUNCH @ SUBTYPE 28 07 16

SUBTYPE Store hosted the global launch of the collaboration between PUMA and CAREAUX. Sydney media, influencers and sneakerheads joined together on the 28th July 2016 to celebrate the launch of PUMA’s debut collaboration range with Dutch illustrator Caroll Lynn, known creatively as CAREAUX. Hosted by premium sneaker retailer SUBTYPE, the event saw the bright, concrete space transformed into a pink, floral wonderland that paid homage to the incredible PUMA x CAREAUX collection. Careaux’s signature aesthe