The magnificent jewels of Chettinad: Tamilnadu Edition: Jewels of India

Religious, ritualistic and ornamental jewellery of the rich Chettiar community of Tamilnadu Jewels of India was founded and anchored by journalist, Shoba Narayan. It celebrates and showcases the jewellery traditions of India. The project is supported by Tanishq: a TATA company. We are grateful for their support. These films showcase and highlight the craft and the craftspeople who toil away in anonymity to create the beautiful jewels that we wear. In India, karigars or acharis (goldsmiths) often work with their intuition, imagination and knowledge to craft amazing pieces of jewellery for pretty much every occasion or every part of the body. Jewels of India is a humble attempt to give these craftspeople some recognition.