Guest
Building a Billion Dollar Brand Empire | Emma Grede of Good American, Safely, and SKIMS Emma Grede is the marketing and business mind behind a global fashion and lifestyle brand empire. She’s the CEO and cofounder of the first fully inclusive fashion brand Good American, founding partner of shapewear brand SKIMS, and cofounder of plant-powered cleaning brand Safely. Impressive resume, right? Emma’s story started in East London as a child, where she was inspired to work in the fashion world. By focusing on her unique talents, she honed her skills in business and marketing to develop a career that she dreamed up from the beginning—to work with creative people and empower their collective vision. Listen to Nathan and Emma discuss: How she first met and started working with Kris Jenner Pitching the Good American business idea to Khloe Kardashian The key to the Kardashian/Jenner staying power Why the power of inclusivity led to the success of SKIMS Finding a better plant-based cleaning solution with Safely How she became a shark on ABC’s Shark Tank Her role as chairwoman of Fifteen Percent Pledge And much more marketing and product advice for founders… ✅ Today's guest started EXACTLY where you are. It's time to start building the business of YOUR dreams. Get FREE, actionable advice from legitimate founders on starting and growing ANY Business... ___________________________________________________________ 00:00 - Intro 00:59 - Emma’s Origins 02:51 - Emma’s Vision Board 04:55 - Building her first business 06:29 - How to hire the BEST 09:10 - Finding incredible talent 10:44 - The Kardashian Konnection 14:20 - The Kardashian’s Superpower 15:20 - Building Good American 20:44 - How to come up with a great product 23:03 - The SKIMS journey 29:15 - Starting Safely with Kris Jenner 34:44 - Being a ‘Shark’ on Shark Tank 40:20 - The Fifteen Percent Pledge 45:00 - THE HOT SEAT ROUND ✅ Foundr is a media and education company that produces content for entrepreneurs, and interviews world-class founders like Richard Branson, Arianna Huffington, Mark Cuban, Jack Dorsey and many more for its magazine, podcast, and online courses. #FOUNDR #FOUNDRSTORIES __________________________________________________________ 👉 Follow Foundr Online Here: YouTube: Website: Instagram: Facebook: Twitter: LinkedIn: Podcast: Magazine: _________________________________________________________ Sign up now...
