Each day, you're exposed to thousands of stimuli. Even though you don't notice most of them, can they still influence you? This video explains the answer. Want to learn more? Get the first chapter of my book here: Follow me on twitter: ***Relevant Academic Articles*** Berger, Jonah, and Gráinne Fitzsimons. “Dogs on the street, pumas on your feet: How cues in the environment influence product evaluation and choice.“ Journal of Marketing Research 45.1
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