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From its early days commemorating founder Rudolf Dassler to its current “No.1 Logo,“ here’s everything you need to know about the evolution and history of PUMA’s iconic cat logo. Since its establishment in 1948, PUMA has become one of the most prominent sport and lifestyle brands in the world. Most recently, the German company has found fresh success by recruiting a number of entertainers as ambassadors and collaborators, including Rihanna, Big Sean, and Selena Gomez. Here, however, we’re focusing on the o
