Why books are here to stay | Small Thing Big Idea, a TED series

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10 Sep 2024

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Despite the rise of e-books, physical books aren’t going anywhere. Graphic designer Chip Kidd shares why their design is so lasting. Small Thing Big Idea, a TED original series, celebrates the lasting genius of everyday objects so perfectly designed that they changed the world around them. Check out more here: and subscribe to our channel here:

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