Guest
Starting a shoe line business that brings in $60K/month in revenue—does that sound interesting to you? Today, we’re talking to Afshan Abbas, founder of Fuchsia Shoes, to find out how to start a shoe line from scratch and grow it into a profitable business. Afshan hasn’t always worked in fashion. She was working as a software engineer when she took a trip to Pakistan, where a pair of shoes bought as a souvenir would change her life. So many people asked her where she got them that she knew she’d found an untapped market—and she was right. Since opening, Fuchsia has sold more than 15,000 pairs of shoes. On today’s episode, we’ll ask Afshan what went into starting a shoe line, including how much she invested to get started and how she connects with customers. You’ve probably seen influencers on Instagram wearing Fuchsia shoes. We’ll find out why Fuchsia shoes have become so popular with influencers and how that’s helped increase their visibility and brand recognition. O
