#MadelineArgy’s world shifted with a worm. Well, the worm first found its way into her sister’s leg while she was travelling, and then Argy decided to tell TikTok about it: how she pleaded with her sibling to see a doctor, and how, horrifyingly, a second worm-shaped protrusion in the limb appeared. This squirmy storytime was Argy’s first viral moment, clocking up likes and accelerating the 23-year-old’s follower count across TikTok, YouTube and Instagram. “Things changed with the worm video,” Argy tells us in our autumn 2023 issue. “Someone came up to me in public to say hi. That was the first time something from inside my phone entered the real world. It’s all kind of hit me in the face since then.” Tackling Gen Z problems from the front seat of a banged-up Vauxhall Astra, Madeline Argy’s unfiltered TikTok posts are a tonic for the anxious and online. Now signed to #AlexCooper’s #Unwell Network with a podcast, #PrettyLonesome, on the way, Argy lets us into her home for a Day In The Life
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