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The Skeptical Environmentalist is a controversial book by Danish author Bjørn Lomborg. In oxford an environmentalist cream pied him in protest of his denial of climate change. Danish anti-environmentalist author Bjorn Lomborg today received his just desserts courtesy of a fellow writer enraged at his “dangerous and misleading“ statements on crucial green issues. A pie was thrown in his face at Borders Bookshop in Oxford just after 7pm Sept 4 2001 Lomborg's heavily-promoted new book 'The Skeptical Environmentalist' claims variously that consumer waste isn't a problem, that species loss is minimal, and that it is far too expensive to do anything about global warming. Pie-man Mark Lynas said he was unable to ignore Lomborg's comments on climate change. “I wanted to put a Baked Alaska in his smug face,“ said Lynas, “in solidarity with the native Indian and Eskimo people in Alaska who are reporting rising temperatures, shrinking sea ice and worsening effects on animal and bird life.“
