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BMW 540i 90s Commercial Canals of New York

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This is an award winning ad for BMW of North America from 1996. Credits are below. Incidentally, the owner of the building at 9 West 57th Street in New York City sued BMW and Fallon McElligott (the ad agency) for infringing on the trademarked metal sculpture of the number “9“ outside their building with the ad’s use of a number “5“ sculpture. Title: “Canals of New York“ Client: BMW of North America Product: 540i Ad Agency: Fallon McElligott (now just Fallon) Director: Daniel Barber Production Company: Striper Films Producer: Hope Covington Art Director: Dean Hanson Writer: Mike Lescarbeau Group Creative Heads: Bruce Bildsten, Mark Johnson Creative Director: Bill Westbrook Editorial Company: Poppy Films, London Editor: Duncan Shepherd Flame Special Effects: Smoke and Mirrors, London Flame Artists: Sean Broughton, Tom Sparks Music: Joe Co., London Stunt Driver: David Kent Ottenberg

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