Corporate Social Responsibilty just got interesting! Every year thousands of hours are spent watching the clock count down on a boring Friday afternoon. But... what if you could turn those Fridays into fun times with colleagues while also saving the world ? That is all possible, when you become part of the Social Friday. It all started in North Macedonia, but SOCIAL FRIDAY is on a mission: to change the world one Friday at a time. Find out how: Fikret Zendeli explains how business can meet community in this fascinating TEDxZurich talk. Born in Macedonia, Fikret Zendeli moved to Switzerland at the age of 10, where he graduated as an engineering-technician, completed postgraduate studies in business administration and received a DAS in psychology from ipsyt (spin off Uni Zurich). Being no stranger to hard work, he moved back to Macedonia in 2010 with nothing but 2 PC’s and Golf to found Breon, a construction office. Raised in the spirit of altruism, Fikret later also founded the SocialFriday initiative, to raise social awareness for a sustainable society established as an integral part of the economic agenda. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at
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