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Justin Jacob Louis SS24 New York Fashion Week. Сreative production of FASHION & STYLE TV. Without a doubt, one of the most memorable shows of NYFW Spring/Summer 2024 season was by designer Justin Jacob Louis, a member of the Samson Cree Nation in Canada. The designer, known for his label Section 35, launched his first eponymous brand collection after a mesmerizing and captivating performance by distinguished dancers from the Indigenous Enterprise. The collection celebrated Nehiyaw (Plains Cree) culture while raising social awareness about the historical plights still faced today by the indigenous peoples of North America. “The work I do is about sharing our culture, our stories, and our history and so it’s really guided by my community, my family and my culture,” explains the designer in his exclusive interview with FASHION & STYLE TV. Louis’ collection consisted of wool coats, knitwear and leather goods, with most pieces manufactured in North America. The collection included a range of styles, fro
