How to Market A PC Game / Chris Zukowski (How To Market A Game)

Marketing your PC game on Steam is very tricky. There are lots of other games competing with you and fans are very picky. In this talk Chris Zukowski, Creative Director of How To Market A Game, shows you the techniques used by the top publishers to get wishlists, make fans excited, and sell more copies of your game. #DevGAMM #gamedev #marketing Slides – ?dl=0 Contents: 0:00 – Intro 0:29 – Brief history of Steam 5:23 – About Chris 7:14 – Games & Genre 13:08 – Wishlists 16:57 – Boring daily growth 20:46 – Exciting promotions 33:00 – Example of Valheim 42:22 – Q&A session Supported by Belka Games. The company is among Top 20 publishers by revenues in EMEA according to App Annie and keeps growing and developing. Join us – DevGAMM is the biggest game developers conference in Eastern Europe. DevGAMM gives gaming experts a chance to keep up with the latest thinking and developments in making games as well as share their knowledge and experience with each other. Learn more about DevGAMM – Subscribe to our newsletter – More about games and developers participating in DevGAMM – Become a speaker – Join our community: Facebook – Twitter – Discord (for developers) – Contact us via email – contact@