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Potency of the Soft Nudge Hand. Perspectives and Problems of Applied Behavioral Sciences

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POTENCY OF THE SOFT NUDGE HAND PERSPECTIVES AND PROBLEMS OF APPLIED BEHAVIORAL SCIENCES The section is devoted to the problem of applying the nudge theory and research in the field of human behavior. How does a behavioral approach help solve social and business problems? Why should modern public policy be “behavioral”? What are the disadvantages of the popular nudge theory of Nobel laureate Richard Thaler? Shaninka’s young scientists will practical conference “Potency of soft nudge hand” on behavioral economics as part of the annual conference “Vectors”. Organising Committee Misha Zeldin, MSSES & IBS Ivan Shavelzon, MSSES Elena Andrich, MSSES Viktoria Shkuratovskaya, MSSES Karina Leyko, MSSES Contact: Misha Zeldin head of section whats’app: 79163288938 zeldinml@ facebook: Linkedin:

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