At Pull&Bear we see the neighbourhood (barrio) as more of an attitude than a specific place. In neighbourhoods, the local scene exists within a global world and in turn creates a sense of normality. Neighbourhoods all over the world share common elements that go deeper than geographical, linguistic and cultural differences: the same type of cafés, launderettes, shops, bakeries, flat parties with friends, relationships with our neighbours... and, of course, the same way of dressing. We like this “barrio” ess
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