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ALAA SUMMER FALL 2024

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Presented on January 23rd in Paris, the Summer Fall 2024 collection is about simplicity and purity, about less meaning more - about intimacy, about reducing to an essence, about finding freedom and invention in that. It is a decision, a choice, not to minimize but to focus, to expand possibilities. The entire collection is created using a single merino wool yarn, reinvented over and again with the Maison’s textile and knitwear suppliers, who have worked with Alaïa for four decades. It is based on the curve, on the circle - the curves of women, and circles of friends, a chosen family, an idea essential to the essence of Alaïa. “For this show, I wanted to bring us all together, to view everything up close - close together, close to the clothes“ – Pieter Mulier.

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