The new U.S. and global led program is comprised of three new TV commercials, featuring award-winning actor, Benicio Del Toro. This is the first time the Oscar winner has served as a brand spokesperson and the spots will air in 70 markets internationally in both English and Spanish. The humorous spots see Del Toro comparing what is behind his own ’star’ status to specific stories behind the legendary Heineken® brand. Behind-the-scenes of the filming of the new commercials in Barcelona Q&A with Benicio incl
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